You are What You Do – Values Are Seen in Behavior

I have been reading a lot of articles these days about personal and corporate values. Our values have really been put to the test in the last 14 months when the whole world started talking about and respond to COVID-19.

The global pandemic has really tested who we are as individuals, in our relationships, and in our organizations.

We faced some extraordinary challenges, and I suspect you found solace and security in your core values.

Are Core Values More Than Words?

This is an important question to answer because values are not just words; they are actions.

I think a company’s core values are witnessed in the way the people behave inside the business. Despite the posters in the staff room and etched words on lighted glass in the reception area, how people respond and act mirror the organization’s actual values.

You should be able to see values in peoples’ behaviors.

The conversation around the importance of values is not an annual meeting or strategic plan discussion; it’s the everyday conversation. This is a conversation demonstrated more than spoken. We treat one another, customers, vendors, partners, and the public in alignment with our values.

People Know You By Your Values

Values are recognized by the behaviors you and your team exhibit as you work AND the character traits that other people know of you.

They are signposts to guide us and keep us on track – especially when we are under pressure and facing challenges.

Everything we do is tied back to our values.

Brené Brown, in her terrific book, Dare To Lead, has a great exercise on encouraging you to consider your values.

Her quote says it all:

“Living into our values means that we do more than profess our values, we practice them” 

I have another great resource for you regarding a values exercise. The authors of The Leadership Challenge, James Kouzes and Barry Posner, created a useful series of guided coaching sessions designed to identify our personal values. They help us to align them with the five leadership practices and commitments within their seminal work. It is contained within the Facilitator’s Guide of The Leadership Challenge Values Cards.

Below is a list of 132 values I use in my Leadership Accelerator Program. Please scan them without thinking too hard, and select the values that immediately resonate with you, and write the words down in a list somewhere.

  1. abundance
  2. adaptability
  3. achievement
  4. accountability
  5. acceptance
  6. adventure
  7. advocacy
  8. ambition
  9. altruism
  10. authenticity
  11. balance
  12. beauty
  13. being the best
  14. belonging
  15. bravery
  16. caring
  17. challenge
  18. comfort
  19. collaboration
  20. commitment
  21. community
  22. compassion
  23. competence
  24. competition
  25. confidence
  26. contentment
  27. contribution
  28. cooperation
  29. courage
  30. creativity
  31. curiosity
  32. dedication
  33. dignity
  34. diligence
  35. diversity
  36. drive
  37. efficiency
  38. environment
  39. equality
  40. ethics
  41. excellence
  42. faith
  43. family
  44. financial-stability
  45. forgiveness
  46. freedom
  47. friendship
  48. fun
  49. future-generations
  50. generosity
  51. giving back
  52. grace
  53. gratitude
  54. growth
  55. harmony
  56. healthy home
  57. honesty
  58. hope
  59. humility
  60. independence
  61. inclusion
  62. individuality
  63. initiative
  64. innovation
  65. intelligence
  66. intuition
  67. joy
  68. justice
  69. kindness
  70. knowledge
  71. leadership
  72. learning
  73. legacy
  74. leisure
  75. love
  76. loyalty
  77. making a difference
  78. mastery
  79. nature
  80. openness
  81. optimism
  82. order
  83. originality
  84. parenting
  85. patience
  86. patriotism
  87. peace
  88. perseverance
  89. personal fulfillment
  90. playfulness
  91. power
  92. pride
  93. recognition
  94. reliability
  95. resourcefulness
  96. respect
  97. responsibility
  98. risk-taking
  99. safety
  100. security
  101. self-discipline
  102. self-expression
  103. self-reliance
  104. self-respect
  105. serenity
  106. service
  107. simplicity
  108. spirituality
  109. sportsmanship
  110. stability
  111. status stewardship
  112. structure
  113. success
  114. teamwork
  115. thrift
  116. time
  117. tradition
  118. transparency
  119. travel
  120. trust
  121. truth
  122. understanding
  123. uniqueness
  124. unity
  125. usefulness
  126. wonder
  127. wisdom
  128. wholeheartedness
  129. well being
  130. wealth
  131. vulnerability
  132. vision

Let’s Narrow The Field

Now look at your selections and select the 5 that truly mean something important to you.  

If you have trouble reducing your initial list down to 5, then consolidate them into a broader term, or recognize that some may be saying almost the same thing, for example, community and connection or self-expression and creativity.

(If communities, or families, create a Coat of Arms, those Coats of Arms will usually consist of 5 things (quotes or something graphically represented) that are important to that community or family.)

We try to encourage people to select 5 things that they believe represent who they are: their values.

How Well Do Your Daily Actions Match Your Stated or Perceived Values?

Once the list is down to 5 values, rank them in order of importance.

And finally, when you think about yourself and your behaviors, ask yourself whether your listed values match your actions.

That will be the litmus test of whether you truly practice your values (as Brené Brown would tell us to do).

For those Not Faint of Heart

Feeling brave? Wanting to grow in your level of self-awareness?

Then ask someone else to do this exercise for you and then have a conversation about the differences between the 5 you came up with and the 5 that the other person came up with for you.

The real test happens when things aren’t going well. Do you stick to your core values even when you’re not getting the results you want? Even when external pressures may weigh you down?

Carry that list of your 5 core values with you and look at them often.  

Remember, our core values act as our compass, as our North Star. 

And this past year, we have all needed a North Star.